Empowerment Through Sound and Lens: Stories of Growth and Creativity
For six months, the “Empowerment through Sound and Lens” training program supported by the USAID Informal Livelihoods Advancement Activity (Iqlaa), offered hands-on experience and mentorship in visual and sonic production. Among the diverse participants, several individuals demonstrated remarkable growth, applying what they learned to elevate their craft and expand their creative impact
Ali Abu Ras – From Streets to Global Platforms
Ali, a tech project manager with a passion for street and architecture photography, sharpened his visual storytelling through the program’s intensive production days. His improved composition and editing techniques led to his work being recognized and published on https://1x.com/.
“The topic variations throughout the production days helped us learn to deal with multiple location shoots, manage budgets, and capture better angles with refined photo editing skills.”
This photo has been awarded on 1x.com
Lama Abadleh – Blending Product and Lifestyle
Lama, a freelance photographer specializing in commercial projects, saw her work evolve into more emotionally resonant content. By combining product photography with lifestyle elements, she created imagery that resonated more deeply with clients.
“Before the program, my photos lacked a human element and looked too similar. Afterward, I merged lifestyle with product photography, delivering images that connect better with the audience.”
“The program gave me the courage to take on larger projects, and the Silkroad team guided me in pricing and planning effectively.”
Razan Abdel Kamel – A Stylist’s Professional Leap
Through the seminars and mentoring sessions, Razan, a food stylist and photographer, gained new tools and confidence. These insights helped her approach collaborative projects with a more professional mindset.
“I learned things in this program that would’ve taken me years to figure out. Being part of a creative community led me to collaborate with Lama Abadleh on a food photography project.”
Jamal Abdul Hadi – From Still Frames to Moving Stories
Jamal, a landscape and wildlife photographer, used the program to deepen his videography skills. This allowed him to create and launch his YouTube channel, which features historical sites and wildlife in Jordan
“After the program, I developed a better understanding of lifestyle photography, production planning, and editing from start to finish. With guidance from Riham and Basem, I learned to storyboard and film professionally.”
Tarek Abou Haieh – Music Beyond the Hobby
Tarek, a civil engineering student and skilled Nai player, embraced the program's sonic side. Through personalized feedback from trainers, he explored new directions in music, composing custom audio themes for clients
“I was always passionate about composing, but such resources weren’t available locally. The instructors helped shape my ideas and guided me in refining tracks to reflect my style.”
Conclusion: The growth of our participants shows what’s possible with proper support and training. We encourage other creatives to join our upcoming workshops, share their work on our website, and take steps to grow their freelance careers. Let’s continue to build a strong, creative community together.